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Saurabh Pandey, an ex-Googler started dotConverse. The time was right, marketers were begining to understand and practice...
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Why You Should Care About Online Branding

Why You Should Care About Online Branding

What is Online Branding? Online branding is a way to get more exposure for your brand on all levels of online marketing, especially search and social. Building authority takes online branding to the next level by making each online presence for a brand authoritative. It goes beyond just about creating a blog or social media account. Your online...

How Much Has Snapchat Really Grown

Snapchat has a reputation for fast growth, and considering that it currently has 100 million daily active users, that’s certainly not a stretch. But how does it compare to the growth of other popular social platforms? Launched in September 2011, Snapchat is now just under 4 years old. For the sake of comparison, we decided to take...

4 Secret Ingredients For LinkedIn Content Marketing Success

LinkedIn is a great platform through which to attract and engage with potential customers by distributing high-quality content. It is the social site favored by B2B companies, who generally struggle with using other social networks like Twitter and Instagram effectively. But while 94 percent of B2B companies use LinkedIn as their go-to content distribution channel, many are unsure...