KABOOM helps B2B organizations connect & engage consistently with decision-makers from their Key Accounts base and also captures buying intent to build a better sales pipeline.
Discover, Uncover & Enrich Key Target Decision Makers
We Segment your prospect database (Named Accounts) by multiple attributes like Size, Function, Industry and Product Match
We can also Validate and/or add missing data like specific designations or contact information, and even find and build a prospect base for you
Can use AI to create lookalike accounts or named account list
The average B2B buying decision involves 5.4 people!
Personalization At Scale To Drive Hyper Engagement
Your prospects are exposed to personalized digital content based on their buying stage, Industry vertical/size of company, Function, and/or Product relevancy match.
The content is personalized dynamically in most cases
At the time of receiving e-mails
While reading content on the website- through personalized ads and notifications
While searching on Google
While surfing on social platforms like Facebook, LinkedIn
In context to the journey funnel (Aware, Engaged, Ready for Action)
Engage Key Accounts At Various Stages Of Purchase Funnel
Accounts and/or contacts are tracked by the buying stage they are in, and you could see this report to understand how and where should you deploy your marketing activities.
Activate Your Sales Teams
Galvanize your sales and marketing teams with information about which accounts are ready to buy and how much time a specific account or a decision-maker has spent with your content etc.
While the sales team gets information only about the accounts that are conducive for a sales pitch, the marketing teams keep an eye on the movement of the rest of the accounts and handhold them towards the action stage.
Barco ClickShare ABM Campaign
Barco India is a subsidy of Barco NV, a Belgian technology company that specializes in digital projection and imaging technology,
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