KABOOM- Account Based Digital Marketing Solution & CX (Content Experience Platform)

Know how KABOOM, Account Based Digital Marketing solution

helps enterprise businesses.

Deliver a content experience that is relevant, targeted and interactive. Get insights into decision makers’ content consumption. React to buyer intent with buy-stage specific, omni channel ads and emails triggers.

Key Points

Capture

Create Personalized Journeys

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Get Content Consumption Insight

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Track Buy Intent

On an average more than 5 decision-makers are involved in the purchasing journey of a

B2B product or solution.

How do you engage and track journey stages of core set of decision makers and how do you know who to contact and when? These are some of the questions we answer with KABOOM-ABM program.
KABOOM helps you engage your key accounts via a personalized marketing program. It tracks the buying stage and intent of decision makers & helps you unlock hidden opportunities.

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KABOOM helps you engage your key accounts via a personalized marketing program. It tracks the buying stage and intent of decision makers & helps you unlock hidden opportunities.

Key elements of the ABM & CX process include:

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Firmographics

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Content Journey

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Personalize at Scale

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Full Funnel Insight by Key Accounts & Decision Makers

Our Success Stories

Global Technology Leader’s KABOOM ABM Campaign

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Global Video Collaboration Giant- KABOOM ABM Campaign

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FAQs

ABM is a focused strategic approach to B2B marketing that brings sales and marketing together. It’s about focusing on the right leads, instead of more leads.

Gartner defines account-based marketing (ABM) platforms as software that enables B2B marketing and sales teams to run ABM programs at scale, including account selection, planning, engagement and reporting.

B2B CRM, which stands for business-to-business customer relationship management, refers to systems, technologies, strategies, and processes that help businesses manage their relationships with existing and potential business customers.

The first is strategic or one-to-one ABM, the next is ABM lite or one-to-few, and the last is programmatic ABM or one-to-many

The account-base marketing (ABM) is a complementary marketing strategy of inbound marketing and content marketing. It is based on 3 pillars: targeting, content, continuity.